For the owner of a small company

Your company runs on your memory, your inbox and a pile of paper.

Craft11 puts clients, offers, jobs and invoices in one place, shaped to your trade, so your evenings are yours again.

Start your trial

A person from our team helps you set it up. It's included.

Sound familiar?

  • Your evenings go on paperwork.

    Offers, invoices and emails wait until late, or until Sunday.

  • A quote takes you an hour, and then you forget to follow it up.

    The request is in an email, the prices sit in three spreadsheets, and the client asks someone else.

  • You're chasing people for money you've already earned.

    The job is done, and nobody remembers when to call about the invoice.

  • It's all in your head, so you can't switch off.

    Nobody else can pick up a job, so a sick day means things stop.

A day with Craft11

Write it down the way you would on paper. Craft11 does the rest, and you say yes.

The money you've earned

Greenway Gardens

  1. Before

    The Horvat borders are finished. The invoice is still on the list, and you mean to chase it later.

  2. Your note

    Horvat borders done. Remind them. Call Kranjc myself.

  3. What Craft11 does

    The late invoices are listed by name, with a polite reminder ready. You untick anyone you would rather call, and press Send selected. A reply comes back to that invoice.

  4. You decide

    You choose who gets a reminder and who you will call. Nothing goes out until you press Send selected.

A polite reminder written for a customer who has not paid, waiting until you choose to send it.
Demo data · made-up company Your note becomes the invoice. If it's late, the reminder is already written.

Who to call today

Greenway Gardens

  1. Before

    The people you should call are still in your head, or in last week's emails. The morning goes before you sit down to them.

  2. Your note

    Call Graham about the new lawn. The offer is still waiting.

  3. What Craft11 does

    Each morning you get a short list of people worth a call, why each one is on it, and a first sentence to open with. You press I'll call.

  4. You decide

    You choose who to call and who to leave for another day.

A morning list of people to call, with the reason each one is there and a sentence to open with.
Demo data · made-up company Each morning, who to call, why, and how to open.

Before the client meeting

Greenway Gardens

  1. Before

    You drive to the client with the last conversation in your head. After the visit, the next steps sit on a scrap of paper.

  2. Your note

    Graham, 9 o'clock, the new lawn. Ask what is still open.

  3. What Craft11 does

    In the car, tap Brief me and hear who they are, what is open and what was said last time. Afterwards you just talk, and your notes and next steps are saved for you to tick.

  4. You decide

    You tick the next steps you want to keep. Nothing is sent until you say so.

The owner's phone before a visit, with a way to hear who the client is and what was said last time.
Demo data · made-up company Tap Brief me and hear what you need before you knock.
The crew's phone on site, with the job, the address and the note.
Demo data · made-up company The crew's phone shows the job, the address and the note.

What else it quietly does

  • It notices how you work and suggests a change, and nothing changes until you say yes.
  • Keeps your company's own rules and decisions in one place, so nobody has to carry them in their head.

Start your trial

A person from our team helps you set it up. It's included.

How it works

  1. Tell us your trade. Craft11 is set up for the work you do, with your services and your prices.
  2. Run the day in one place. Clients, offers, jobs and invoices sit together.
  3. Choose how much help you want.

    You run it

    AI helps you run it

    Your Grok Bot runs it Coming soon

    Whichever you choose, you decide what leaves the company. As of 20 October 2026, Your Grok Bot runs it is coming soon.

The specialist apps are on their own page.

Start your trial

Straight answers

  • "I'm too old for new software."

    If you can write an email, you can use Craft11: plain words, big buttons and your own price list.

  • "I have no time to learn it."

    Start with offers, and add the rest when you're ready.

  • "Is my data safe?"

    You approve what leaves the company. Craft11 d.o.o. is an EU company in Koper, Slovenia, working under the GDPR. Read how we handle your data on our privacy page.

  • "What does it cost?"

    You see the price before you pay anything, and the trial shows you if it's worth it.

Start your trial

Who is behind Craft11

As of 20 October 2026, Craft11 d.o.o. is in Koper, Slovenia. Registered 25 Sep 2026.

Company registry entry (bizi.si)

Founded by Dejan Hervol

How we built it: shaped with feedback from small companies that tested earlier versions.

Common questions

What is Craft11?

Craft11 is one place for the working day of a small company: clients, offers, jobs and invoices, shaped to its trade, with connected apps for the specialist work.

Is Craft11 accounting software?

No. Craft11 is not accounting software. Craft11 runs the daily work that leads to an invoice. Bookkeeping and tax stay with your accountant or accounting software.

Can I get the reports I need?

Your usual reports are already set up. Want something specific? Just ask in plain words and Craft11 builds that report for you.

Who helps me set it up?

You add a few details about what your company does, and Craft11 gets you started. A person from our team can set it up with you. It's included. Sometimes it takes us a little while to reply.